Prem Mehta was Chairman & Managing Director of Lintas India Pvt Ltd. His professional experience spans over 35 years of marketing, advertising and general management with companies like Forbes Forbes Campbell, Hindustan Lever, Richardson Hindustan and Lintas.
When he took over the reins of Lintas India in 1993, it was a single advertising agency with a few clients. In addition to setting up two completely independent advertising agencies: SSC&B Lintas and Quadrant Communications, distinct from Lowe, 15 other integrated communications companies/divisions were setup under his leadership.
All these services pre-empted the shape of things to come and today represent a significant part of Lintas India, which has evolved into one of the largest communications groups in the country, ten times larger in the last 11 years.
During Prem Mehta’s tenure, Lintas India has become one of the two most successful companies in the Lowe Worldwide system. It has emerged as a critical resource centre and a centre of excellence for Lowe Worldwide which operates in 91 countries through 160 offices.
All along, Prem Mehta has been passionately committed to human resource and executive development. Following on with this commitment, he conceived, developed and personally supervised the execution of an executive development centre: Northpoint Centre of Learning. This is a state-of-the-art training facility built on the high slopes of Khandala, over a 100 thousand sq. ft. with conferencing, residential and clubhouse facilities to match the best.