It is unfortunate that industry unity is seen through only one lens – awards! MG Parameswaran
M G Parameswaran, fondly known as Ambi, has been elected President of Advertising Agencies Association of India (AAAI) for the year 2014-2015, following a formal announcement on Friday last week. “I am indeed honoured to be elected as the President of AAAI and I could say that this is a culmination of my involvement with […]
Ramesh Narayan Winner of AAAI Lifetime Achievement Award!
“Make communication a force for good” – Ramesh Narayan Winner of AAAI Lifetime Achievement Award. In his acceptance speech after being presented the prestigious Lifetime Achievement Award from the Advertising Agencies Association of India (AAAI), advertising industry veteran Ramesh Narayan made a forceful plea that the AAAI take the lead in creating campaigns that could […]
M G Parameswaran elected President of AAAI
MEDIA RELEASE For Immediate Publication Mumbai, July 25, 2014 M G Parameswaran elected President of AAAI M G Parameswaran, Advisor, FCB Ulka Advertising Pvt Ltd, was elected President of Advertising Agencies Association of India (AAAI) for the year 2014-2015 at its Annual General Body Meeting held today. Nakul Chopra, CEO South Asia, Publicis Communications Pvt […]
Goafest 2014 to get bigger and more exciting!
February 18, 2014: The Goafest Committee today announced the dates for Goafest 2014, as well as new features for India’s only advertising festival. Goafest 2014 will be held from May 29-31. This year’s Goafest will be at The Grand Hyatt, Bambolim, North Goa. “This year we aim to dial up the excitement by expanding the […]
Trai has no authority to limit ads: channels tell TDSAT
New Delhi: India’s telecom regulator has no authority to limit the number of advertisements carried by TV channels, the lawyer of a grouping of news channels told the Telecom Disputes Settlement and Appellate Tribunal (TDSAT), which, on Monday, started hearing arguments related to the 12-minute cap on advertising in an hour of programming imposed by […]
BARC shortlists technology partners for audience measurement
New Delhi: The Broadcast Audience Research Council (BARC), an industry body tasked with introducing a new television audience measurement system, has shortlisted five media research agencies to advise it on the technology required to put in place an accurate and reliable system. The agencies are Kantar Media, Nielsen India, Civolution, Cross-Tab and DA Media, a […]
Ad spends to grow only by 7.4% in 2013: Pitch Madison Report
Pitch Madison Media Advertising Outlook 2013 (PMMAO), unveiled on Friday, projects a bleak year for the media advertising industry, which is likely to grow only by 7.4 per cent. The agencies are Kantar Media, Nielsen India, Civolution, Cross-Tab and DA Media, a BARC executive said. “You might wonder why not less than 7.4 per cent?” […]
Indian entertainment, media see online surge
New Delhi: From the “first look” of forthcoming Hindi films such as Rakeysh Omprakash Mehra’s Bhaag Milkha Bhaag to music videos of rapper Honey Singh, reality shows and breaking stories, India is increasingly going online for news and entertainment. Video consumption on the Internet has increased 40-50% over 2011, said Praseed Prasad, head of digital […]
Not more than 12 minutes of ads per hour, Trai tells TV channels
New Delhi: Television channels will not be able to show advertisements for more than twelve minutes in an hour as per the latest regulations issued by the Telecom Regulatory Authority of India (Trai) on Monday. Trai said in a statement that as per the Standards of Quality of Service Regulations 2012, “The duration of advertisements […]
S&P cuts India rating outlook
New DelhiMumbai: Global rating agency Standard and Poor’s (S&P) on Wednesday cut India’s rating outlook to negative from stable, citing the slow pace of fiscal consolidation, the worsening external sector situation, inflationary pressures and the sluggish pace of economic growth, nudging it closer to a “junk” rating. Though S&P affirmed the lowest investment grade BBB- […]